How One Company is Changing Photography Forever
It’s the New, New
When photography “loses its fizzle” what do you do? Reinvent it of course. Plotagraph [ploh-tuh-graf] has captured the art of photography, transformed the traditional approach to it and released its captivating software to the masses. The budding photographer inside of all you Instagram users can now step onto a new playing field, shoulder to shoulder with the pros.
The game has officially been changed by Plotagraph founders Troy Plota and Sascha Phoenix. Stop aimlessly scrolling through photos and allow yourself to be enthralled by the moving pictures on your feed. Plotagraph software allows average jane to manipulate any photo into an animated work of art on almost any smartphone, tablet and desktop computer.
Imagine you’ve just snapped a photo of a breathtaking sunset. You look at the photo on the screen and you’re almost immediately disappointed. For one, photographs don’t seem to do justice to the landscape you just captured. Secondly, if you share that photo, will it even stand out among the dozens of other sunset posts from your friends? With Plotagraph that’s a guarantee. Open the Plotagraph app, choose the photo you want to manipulate and begin creating. With the tool bar at the bottom of the screen, simply click “animate” and start drawing arrows. You can make any spot on the photo move! It really is that easy. And if you want something to be stationary, use the mask tool to hold something in place. When you’re satisfied with your artwork, save and share!
As a successful photographer, Troy Plota noticed how his industry started to move more and more toward video. For almost a decade, “I’ve been animating images…using lots of different software applications and finding different ways of doing these things. None have gotten nearly as far as what we have created now.” The digital world didn’t have the infrastructure to support such a powerful tool and it would have been more than a quantum leap in consumer software.
It wasn’t until 2014 that the stars aligned in more ways than one. Troy met Sascha and they quickly fell in love. Their collective passions for business and art gave them the confidence to create something new. Admittedly, the pair was venturing into uncharted waters where their resumes lacked the significant experiences to navigate. “It was one of those things that was perfect to not know what we were supposed to be doing,” Troy said. The duo blindly led the way – defined protocol at every turn and left the naysayers in their wake. They hired conceivably, some of the best coders in the world and, “we built something that we didn’t actually know we could do.”
Ultimately, Troy and Sascha want to build a platform where, “artists can have a safe place to present their work and be a part of a supportive environment.” Not only can users showcase their art, Plotagraph is enabling artists to monetize their talent. Each member will be given a free website and domain to store and share their plotagraphs! If that excites you, just wait, because the creators don’t plan to stop there.
This launch is just the cornerstone of the Plotagraph empire. The first order of business is to appease the Android users and welcome them to the fold. Next, the morphing software will graduate beta testing and continue to expand your creative horizons. You can also expect to experience an entirely new social media outlet, combining all the things you love about your favorite platforms into a single, spectacular space.
Troy and Sascha have set a new curve and plan to stay ahead of it. They both agree that asking questions is crucial for growth. Sascha emphasized the importance of surrounding yourself with the right people…“It can make or break your company.” Troy added that being able to pivot is necessary. If you do it incrementally you won’t run the risk of weighing your business down with too much structure all at once, leaving you unable to change direction. “As cliché as it sounds, there is no such thing as a stupid question. Go learn, create and listen.” While you’re at it…test out the software! Make a plotagraph or two. Be prepared to be amazed and ask for more.
See the evolution of art and photography at plotagraphs.com