Drew Cuddy is well acquainted with both the science and the art of farming. Having grown up on a large farm in Canada, Drew draws upon his vast knowledge-base in his role as a wine professional and creator of Impact Hub’s much-anticipated café and wine bar Satellite Santa Barbara.
As an undergraduate student, Drew moved to Vancouver to study geography, and since then, he has entered the world of wine through the London-based Wine and Spirit Education Trust (WSET) program, which he is expecting to graduate from this year.
Throughout college, Drew helped his father establish a wine importing company, producing much of the marketing material, including video and photography content. He was the lucky one who got to spend his summers in Europe working for the winemakers with whom they partnered and quite literally, he began his wine career trimming vines and picking grapes.
After college, Drew worked for a stint with distributor The Henry Wine Group, followed by a harvest season with Sonoma County winery Medlock Ames. It was just after his time in Sonoma that Drew was asked to put together a concept for Satellite Santa Barbara.
The intent of Satellite is to stand as a nexus for the education and exploration of excellent wine, and be a place to enjoy bites from a well crafted, locally sourced food menu. Satellite is teaming up with the much-loved restaurant Scarlett Begonia to provide a simple menu that pairs well with wine and beer and is comprised of sustainable, organic foods. A catering service for Impact Hub events will also be established by this same collaboration through Satellite.
As the mastermind behind all of this, Drew can talk at length about any wine, region, or soil type. With a deep understanding of growing wine grapes, he views wine and its impact on the earth and our societies from a wider lens. “Wine is an expression of place, of history, of culture, and of individuality,” he explains. “But it’s also a product that requires really good farming.”
“The goal of saTelliTe is To sTand as a nexus for The educaTion and exploraTion of excellenT wine.”
From farm to table…and tasting room
Cuddy’s goal for Satellite’s wine menu is to offer patrons high-quality wines from all over the world at great value. Local wine lovers will be in good hands as well. Satellite plans to pay tribute to small, independent, local wines via weekly ‘flight night’ parties. During these parties, there will be a set wine tasting menu from a winery that will be showcased by a representative, who will pour and talk about the wines.
Drew plans to rotate through thematic menus that expose people to wines ranging from just $6-$14, and to alternate those wines every week or so. Satellite will also offer a wine club membership to encourage members to learn all they can about new wines on a regular basis.
Impact Hub is enthusiastic to have Cuddy in town. Drew moved to Santa Barbara in June specifically to launch Satellite and says that Impact Hub has been a great base for him. “I’m getting to know my clientele on a day-to-day basis. I’m making friends and coming to understand what people are looking for.” He talks about the environment at Impact Hub as comfortable and inspiring, because everyone is working toward his/her goals and supports one another in that growth.
As passionate about food and wine as he is about entrepreneurship, with Drew’s vision, Satellite customers and Impact Hub members are in for a unique experience full of variety and high-quality product. (PS – Impact Hub members will happily benefit from a discount!)
For More Information Visit: satellitesb.com